CASE STUDY:
Website Refresh: Travel Blogger
Location:
Brisbane
Industry:
Travel
Service:
Website design, build and maintenance
Client:
Postcards from Abroad
Before working with Tracey from Webwise Digital, Deb struggled to run her website due to a lack of technical knowledge. She had issues with uploading media such as videos and photos and problems with generating traffic. The website was slow and not user-friendly. So, Deb contacted Tracey for a whole new website design.
Travel Blogger Website Build
Deb decided to start a website. The only problem? She had no technical knowledge and did not know how to run a website!
Blogging Website BEFORE:
Supporting a Travel Blogger with a Website Refresh
Deb has been scrapbooking for many years, and after many girls’ trips with one of her best friends, Deb decided to start a website.
The only problem?
She had no technical knowledge and did not know how to run a website.
Deb found that her website was not getting any traffic and did not know how to fix that.
She turned to Brisbane website designer Tracey from Webwise Digital.
Website Goals for Postcards from Abroad
Deb also wants to be able to manage her travel blog in the future, so she is slowly learning about website design and management from Tracey.
A fresh new look for Travel Blogger
New website for travel blogger
- The new website design incorporates all the original goals.
- The blog is user-friendly, easy to navigate, and well-organised.
- Deb can easily upload photos, videos, and articles – to be the ultimate travel blogger.
- The website is optimised for SEO, and readers can connect and subscribe easily to the travel blog.
- The new travel blog boasts a new, fresh look that embraces Deb’s style.
Website experience
She describes the experience as being easy.
Tracey was patient and explained everything face-to-face with Deb.
For her, this was a big plus; being a slow learner and someone who prefers talking in person, Tracey being so accommodating, and patient made the whole experience 10x better.
Together, they were able to design a whole new website, one that met all of Deb’s expectations and more.
Feedback on the experience working with Tracey
The Impact of getting website support from a local expert
After her travel blog was launched, Deb noticed that her website now receives more traffic, with one of her articles ranking on page two of Google!
She is proud of the new website design and cannot wait to learn more with the help of Tracey.
Her website is easy to navigate and includes separate pages for her travel destinations and articles as well as travel tips and resources.
It now includes an ‘about’ page and a ‘ contact’ page with a contact form and ‘follow me’ links to her social media accounts.
how to overcome the technical challenges of a DIY website
During this website redesign, there were a few challenges met, the main one being Deb’s lack of technical knowledge. However, this didn’t end up being a big challenge, as Tracey was patient and happy to work with Deb at a slower pace to make sure she could understand the process. Deb was also able to learn a lot about managing her website and how to make it more user-friendly, faster, and easier to navigate. She also learnt a lot about image sizes and embedding videos.
Contact me for Website Design in Brisbane
- If you live in Brisbane or surrounding areas and are in the market for a new website design, contact Tracey via email at in**@****************om.au or via the contact form.
- If you’d like to visit Deb’s travel blog or get in contact with her, head to Postcards from Abroad at https://postcardsfromabroad.com.au.