CASE STUDY:
New Website: Health Coach
Location:
Brisbane
Industry:
Health and Wellness
Service:
Website design, build and maintenance
Client:
Healthy in the Middle
Lacking experience in website development and management, she employed the services of Webwise Digital.
Health Coach Website Build
Claire had set up the website - having no prior experience, it took a long time to create and she had no idea about the back end.
Health Coach Website BEFORE:
Supporting a new business with a better understanding of their services
Claire’s goal was to create a way of sharing her business and her services, so she set up the website herself.
Having no prior experience, Claire found it took a long time to create and had no idea about the back end.
Her lack of knowledge of SEO meant that Claire had not considered how to optimise traffic.
Claire also found that she wasn’t maximising the functionality of her website.
Website Goals for Health Coach
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New Website
Claire wanted a new website to help her move into her business full-time.
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Informative
She wanted the website to describe health and wellness and explain her services.
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Easily contactable
She wanted clients to easily be able to get in touch via email or a form and book a call online.
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Events and Articles
Claire would like to post important events and eventually start a blog for her followers.
A successful new website
Claire also regularly writes articles for her website’s blog – which she can easily add by herself.
Website experience
Claire had an excellent experience working with Tracey from Webwise Digital.
She described it as being enjoyable, easy, and personal.
She loved that all she had to do was provide content based on her expertise, and the rest was taken care of.
She appreciated the different options discussed and that Tracey helped her to think about website structure and functionality.
She especially liked how the work and content were personalised to her taste and reflects her character.
Feedback on the experience working with Tracey
“I am very satisfied with my website. I would recommend the services of Webwise Digital and say that Tracey is personable and helps to deliver a personalised website. I appreciate that she takes the time to listen and understand your needs and your unique business needs. I appreciate that she provides a range of options to deliver content and encourages me to look at other sites that I like to help shape my site.”
Claire Kelly
Healthy in the Middle
The Impact of getting website support from a local expert
Following project completion, Claire noticed that there had been a major difference in accessibility.
Tracey added a booking system to the website, which has allowed women to book a session with Claire easily.
On top of making it easier for clients to book with Claire, Tracey also added Google reviews to the website.
This addition means that potential clients can see what others have to say as soon as they open the website.
Through working with Webwise Digital, Claire was able to focus on her activities better.
At the beginning of the project, her key services were not clear, but as time has gone on, Claire has been able to refine her key deliverables.
A professionalwebsite can help a new business establish their online presence
If you are starting your business or moving to your own business full time – now may be the time to get Tracey to design and build your new website
- If you are in the market for a new website, contact Tracey via email at info@webwisedigital.com.au or via the contact form.
- If you’d like to know more about Claire and Healthy in the Middle, you can head to her website, https://middlehealth.com.au/, or contact her via email at info@middlehealth.com.au.